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The Truth About Easy Affiliate Income
by Donna Monday
If you’ve spent any amount of time online pursuing opportunities to make
money online, you know that affiliate marketing associate programs are
very popular.
Affiliate online opportunity programs are very appealing to those looking
to make money while they learn Internet marketing. Affiliate programs are
free to join and easy to sign up for. This makes them especially
attractive to moms looking to work at home and others looking to work at
home part time.
In fact, it’s so easy to set up an affiliate Internet marketing web site,
that you’ll find plenty of them online promoting everything from kitchen
appliances to online dating.
There’s nothing wrong with this, except the illusion of making easy money
with an affiliate marketing mlm network or any affiliate marketing
opportunity is more myth than reality. Most affiliate web sites make very
little money – if any.
Why is this?
I think it’s because it’s so easy to sign up for a bunch of affiliate
programs and throw them on a web site, BEFORE you learn how to really
build and promote a proper affiliate site that’s capable of producing an
actual profit. So, unless there is a real effort to use target marketing
and promotion, these sites usually flounder and fail to attract much
attention.
The simple truth is that the Internet is the ultimate information super
highway and most people won’t take the time to stop by your little shop of
affiliate wonders to look at all your affiliate links.
Aw, don’t be so disappointed.
The truth is that no one wakes up in the morning and thinks to themselves
“I’m going to visit that little obscure site promoting xyz products today
and buy a few of those interesting products they’re advertising.”
The reality is that most people could care less about your site and your
dreams of making money online with your affiliate programs. No, Most folks
are looking for specific “information” about a product or service and they
won’t waste much time surfing around to find it.
So, the web sites that smartly use keywords to write appealing copy for
their affiliate sites, that gives visitors the information they’re looking
for, will have a much better chance of attracting visitors. Of course,
this also depends on how nice your site is to look at, and whether it’s a
virtual affiliate farm or a legitimate site that promotes a particular
niche product.
The best affiliate programs are ones where the vendor (affiliate) also has
an attractive, easy-to-navigate, give-the-customer-what-they-want, and
easy to order type of web site. Also, these vendors are very helpful and
supportive to their affiliates.
Another important truth is that you should resist the temptation to
promote lots of affiliates on your web site. This is the dreaded
“affiliate overkill” syndrome. You should especially stay away from
affiliate programs that have absolutely nothing to do with the theme of
your web site – these will not attract any interest from your visitors.
So, the bottom line truth about affiliate programs is that, although they
are easy to set up, it’s really not very easy at all to make money with
them. This is true even if you’ve done everything right. It takes a lot of
patience, tweaking, and testing to nurture your affiliate site into an
income generating profit machine.
But, don’t let this discourage you from jumping into the affiliate
marketing waters and getting your feet wet. The more you do, the more you
learn.
And that’s the truth.
About the Author: Copyright 2004 Donna Monday. After much trial and
error, I’ve managed to set up some nice affiliate sites. You can see two
of them here: http://www.1-love-rings.com/
http://www.last-minute-hawaii-cruise.com/ More on affiliate marketing
here: http://url123.com/mn6dk
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